Lifestyle Photography & Creative Content


Posts tagged branding
Color Palettes ~ Planning Your Content

A message I like to share with clients at all of my photo sessions is the importance of color palettes. When you are trying to convey a certain message to your target audience and/or market through visuals, it’s vital that you have a consistency in color coordination or a clear direction of colors following a particular pattern.

I’m one for all the color ~ with that being said, I usually stick to darker neutral tones, charcoals, muted grays with just a few pops of dark blushes, soft greens, and hues of blue. These colors represent my brand, in my creative world and in my personal life.


When planning your session and your brand story, I’ll help you to decide on a specific color palette. This will help you to plan your posts, edit your site or launch new marketing materials that are all cohesive in style, color, and pattern.

I’ll also provide a document with your brand colors listed from our session. This will act as a reference point for planning your posts or deciding on graphics you’d like to add with your photos. It’s a great way to keep yourself organized with a color reference point.

I thought I would end this little message by including some of my favorite color palettes.

xo Joni Marie

matte black & white

yellow & pink hues

green & earthy tones

neutral tones

purple & pink hues

Pure Salon

I spent time (yet again of course) roaming around Gardens of Babylon, this time snapping photos of two organic salon owners, Jamie and Sarah from Pure Salon here in Nashville. 

They've recently been putting together marketing photos to promote all the wonderfulness that is their salon. I visit their salon frequently for facials and have had the best colorist cut and style my hair there as well. 

I definitely recommend checking them out over on Instagram @puresalon and on their site For now, here are some of my favorites from their recent session. 

xo Joni Marie

Plants & plants

I love love love plant shopping.

I had the pleasure of shopping with a local esthetician and friend who promotes all things organic and natural. This is when the months were much warmer, but wanted to share some photos from our time there. 

Plant shopping is definitely on the list a few times this year. 

xo Joni Marie


Meet Lindsay. She is a beautiful force to be reckoned with as she takes on a venture in health and wellness while pursuing authentic relationships.

I had the chance to book a branding session with Lindsay as she planned to release her wellness site and brand L Wellness

xo Joni Marie


Our first stop was Steadfast Coffee in Germantown, who makes the best herbal teas. 


Next up, we visited Gardens of Babylon to spend some time amongst all of their incredible plants. While chatting, we were able to snap a few photos in between. 


Our last stop was 12 south right outside of Imogene and Willie, with quick stop for an almond milk latte at Portland Brew.